Thursday, December 6, 2007

Making Money Online - Determine Your Resource Focus

One of the hardest things to do as an online marketer searching for help and resources, is to determine where your focus should be. There is so much "noise" on the Internet, especially in the Internet marketing niche, that's it is often very difficult to determine who you should listen to, and where to focus your efforts. Here are a few points that might help:

  • Look for "authority figures"; individuals who have a proven measure of success and or experience in the marketing niche you're involved in (or one that is closely related to yours).
  • Look for authority figures outside of your niche. Observable patterns of success come from a variety of areas. Don't limit yourself to one "box".
  • Select two to five resources on which to really concentrate. You're only one person and can only absorb and process so much information. Based on your predetermined goals and objectives, select those sources that you feel will be of most benefit, and “tune in” to them. This doesn't mean that you won't find ideas elsewhere, but your main focus should be on the sources you have chosen (if you later discover sources that are a better "fit", you can simply replace one of your original choices).
  • Filter your incoming email. You can quickly and easily be overrun by email messages and newsletters from numerous sources. Again, stick to your chosen sources of information. Do not sign up for newsletters or other lists unless you are certain the information they provide directly relates to what you are doing and attempting to accomplish, and that you will actually use the information (that means put it into ACTION).
  • The same thing goes for products and software. Only buy what you will use, no matter how tempting the offer. If you purchase a product that simply sits on your computer's hard drive, it's not helping you nor is it increasing your profitability. So, before you buy or download, be certain you need the tool or information.

Resources can only help if you use them. Knowing how and where to focus your attention helps to keep you on the right track and moving forward.

By the way, for those information products that are on your computer, here is a way to get organized and help your focus:

http:www/DesktopAcquisitionManager.com

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